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No one knows your story better than you, but do you have what it takes to put it on paper? We'll work with you to develop a thoughtful employer brand position that clearly articulates your mission and differentiates you from your competition. With a fresh perspective on your presence in the marketplace, we'll share your story with the world, capturing your company culture, celebrating your employees, and attracting ideal job candidates.
At Acara, we believe employer branding is all about hitting your mark. It's about connecting the best parts of your workplace culture with the needs and interests of your target candidates. From there, you need to build a strategy around promoting your organization’s mission and mantra through the lens of your own people. Our approach to employer branding? Tell authentic stories that resonate with your target candidate in a meaningful way.
Acara’s employer branding services help your company create a cohesive brand through content, social media, email marketing, and more. Our consultants speak with your team to develop a strategy for new and existing content, working to identify compelling elements of your brand’s story that speak consistently across your web pages, blogs, and career sites.
We’ll also develop a strategy to share your story with the right audiences. This includes reaching potential candidates and recruits on social media platforms like LinkedIn, Twitter, Facebook, and Instagram while creating email marketing campaigns that will resonate. And we haven’t forgotten about your existing employees and culture – we’ll work to promote your brand internally on your company’s intranet. Employer branding in recruitment is crucial to driving candidates to your hiring opportunities. Make sure you stand out with Acara’s employer branding strategies.
With the current shortage of available talent, retaining quality employees has taken on a new level of importance.
Even in this age of technology, I believe the in-person approach still goes a long way toward leaving a lasting impact.